Frosted Cinnamon Roll Pop-Tarts Are Lastly Again

Consideration pastry followers: Pop-Tarts is about to make your sugary, candy morning deal with desires come true.

On Wednesday, the Kellanova-owned model introduced that it is bringing again its Frosted Cinnamon Roll taste to cabinets throughout the U.S. within the coming weeks. However if you cannot wait to seek out it in shops, you’ll be able to already get it as a part of the ultra-limited drops at store.poptarts.com (you simply have to have that “purchase now” finger prepared). 

“We’re at all times listening to our followers and are very joyful to ship one factor they’re actually hungry for: the return of Frosted Cinnamon Roll,” Heidi Ray, the senior director of promoting at Pop-Tarts, shared in a press release offered to Meals & Wine. “We all know Pop-Tarts followers like to debate our flavors and have been blown away by the extent of engagement and hypothesis during the last two weeks, together with appropriate guesses for Frosted Cinnamon Roll! To everybody who has flooded our feedback and customer support to deliver again this fan-favorite taste, we’re proud to say, within the phrases of Frosted Strawberry, ‘Desires actually do come true.’”

However that is not all. The Frosted Cinnamon Roll taste, the corporate added, can even participate on this season’s Pop-Tarts Bowl, the place it is going to seem as an Edible Mascot alongside Frosted Sizzling Fudge Sundae and Frosted Wild Berry, competing to “obtain the last word pastry dream of being eaten by the successful staff.” 

And for those who’re actually, actually into the concept of watching anthropomorphized breakfast pastries compete to be eaten, you’ll be able to observe every taste because it trains for its huge second on Pop-Tarts’ YouTube channel. Followers are additionally invited to vote for the flavour they wish to see eaten, which simply feels imply. But additionally good? We’re undecided which, to be sincere with you. 

Those that do watch the ultimate decide can even be entered right into a random drawing for an opportunity to win a memorialized piece of the successful Edible Mascot, which the corporate says, “sure, the identical one the successful staff enjoys,” together with a 12 months’s provide of Pop-Tarts toaster pastries. 

All it is advisable to do is vote and enter at PopTarts.com/Bowl now till the top of the fourth quarter on the Pop-Tarts Bowl on December 28, which is ready to air on ABC.